SEMrush finds the issues. AuditZap writes the fix.
SEMrush is an all-in-one SEO platform. AuditZap is a focused audit tool with AI fix instructions at a fraction of the cost.
Improve Largest Contentful Paint
Ensure the largest contentful element loads quickly. Consider reducing server response time, removing render-blocking resources, and optimising images.
You now know what's wrong. Diagnosing the theme, plugin, or build step behind it - and the actual fix - is on you.
Convert your hero image and prioritise it
Your hero image (hero-banner.jpg, 1.8 MB) is the LCP element. Convert it to WebP, resize to 1200px wide, and add fetchpriority="high". Move the Google Fonts link to a preload tag.
Where each tool focuses
| Capability | AAuditZap | SeSEMrush |
|---|---|---|
| AI Visibility audit (AEO/GEO) | 9 checks + AI Visibility score | No |
| Free tier available | Yes | No |
| AI fix instructions | Yes | No |
| Revenue impact scoring | Yes | No |
| No subscription required for basic checks | Yes | No |
| PDF reports with AI insights | Yes | No |
| Broken link detection | Yes | Yes |
| Core Web Vitals | Yes | Yes |
| Meta tag analysis | Yes | Yes |
| Structured data check | Yes | Yes |
| Automatic re-audits | Yes | Yes |
| Backlink analysis | No | Yes |
| Keyword research | No | Yes |
| Competitor analysis | No | Yes |
| Rank tracking | No | Yes |
| Content marketing tools | No | Yes |
| Position tracking | No | Yes |
| Site audit at scale (100k+ pages) | No | Yes |
Which one should you pick?
AChoose AuditZap
If you primarily need focused website auditing with AI-powered fix instructions. At $29/month (or free for basic checks), you get fixes ranked by estimated revenue impact, PDF reports for clients, and automatic re-audits - ideal for agencies running quick client audits without paying for a full SEO suite.
SeChoose SEMrush
If you need a full SEO suite with backlink analysis, keyword research, competitor analysis, rank tracking, and content marketing tools. Site auditing is one feature among many, with support for 100k+ pages. See semrush.com/prices for current plans.
See the fix list for your site.
Run a free audit against all 40 checks. No credit card, results in under 2 minutes.
Frequently asked questions
Is AuditZap a good SEMrush alternative for small teams?
If your goal is finding and fixing on-site issues rather than running a full marketing suite, yes. AuditZap is $29/month with per-issue AI fixes and a client-ready PDF, versus SEMrush plans that start well above that because they include keyword, backlink and content tools. Try the free structured data checker to start.
Does SEMrush have a free site audit?
SEMrush offers a free account with a capped number of Site Audit pages and daily reports; larger crawls (up to 100k+ pages) and the wider toolkit require a paid plan.
What can SEMrush do that AuditZap cannot?
Keyword research, backlink analysis, rank and position tracking, competitor analysis and content-marketing tools are all SEMrush strengths with no AuditZap equivalent. AuditZap focuses on the audit-and-fix workflow and adds AI-visibility checks SEMrush does not.
Does AuditZap prioritise which issues to fix first?
Yes. Every issue is scored by estimated revenue impact and comes with a platform-aware AI fix, so a solo owner or agency can act without an SEO specialist. See the Core Web Vitals checker and the structured data guide for examples.
Does AuditZap check AI and answer-engine visibility?
Yes, via 9 dedicated AI-visibility checks covering llms.txt, AI crawler access and citation schema. Run the free AI visibility checker to see how AI search engines read your site.